Blackpool, UK – Celebrating its 60th anniversary, Chards, a leading UK coin and bullion dealer, reflects on its success and looks forward to the future. Established in 1964 by Lawrence Chard, the company has grown from a small local business to a highly respected national and international dealer.
Chards prides itself on its dedication to providing the highest quality coins, bullion, and service to its customers. With a strong foundation built on trust, expertise, and a commitment to excellence, the company is well-positioned to continue serving the coin and bullion community for many years to come.
Throughout its six decades of operation, Chards has maintained a legacy of trust and expertise, earning a reputable name in the bullion industry. The company’s commitment to transparency, ethical practices, and reliable service has gained the trust of its customers and industry peers alike.
Over the years, Chards has achieved several significant milestones, including expanding to Lytham Road, Blackpool in 1969, pioneering online bullion sales in the UK in 1999, and opening a new showroom at Harrowside, Blackpool in 2014. Most recently, the company became a full member of the London Bullion Market Association (LBMA) in January 2024 and opened a new office in London’s prestigious Hatton Garden in 2024.
Chards’ success can be attributed to its commitment to excellence and its strong family business ethos. As a family-owned company, Chards provides personalized customer service and maintains high ethical standards.
Customers can have confidence in Chards’ operations as the company is a full member of the LBMA, adhering to the highest industry standards and ensuring secure and ethical transactions. Chards also provides specialist insurance through Lloyd’s of London to cover customers against potential risks associated with orders, deliveries, and vaulting services.
With strategically located showrooms in London’s Hatton Garden and Blackpool’s South Shore, Chards offers personalized, face-to-face consultations. The company also partners with Azets, a top 10 UK auditor, to provide third-party verification of its financials and vaulted assets, ensuring the highest level of customer confidence.
As Chards celebrates its 60th anniversary, the company looks forward to the future with a bright outlook. With its long-standing experience, family-owned business approach, and commitment to excellence, Chards is well-equipped to continue serving the coin and bullion community for many more years to come.
